Press conference in Tunis
Under the theme “The automotive sector in the face of global transformations: challenges, opportunities and prospects”, the conference addressed the sector’s major changes.
May 13 2025 – TUNIS
On May 13 2025, the Hôtel Novotel aux Berges du Lac in Tunis hosted a strategic press conference focusing on dialogue and international cooperation in the automotive sector. Organized by EQUIP AUTO, in partnership with the Tunisian-French Chamber of Commerce and Industry (CCITF) and the Tunisian Automotive Association (TAA), this event brought together the main Tunisian and foreign players in the automotive sector active in Tunisia.
The meeting was part of the preparations for EQUIP AUTO’s fiftieth anniversary. Through this initiative, EQUIP AUTO confirms its determination to further consolidate its influence in North Africa, and to strengthen the links between the European and North African industrial ecosystems.
Under the theme “The automotive sector in the face of global transformations: challenges, opportunities and prospects”, the conference addressed the sector’s major changes: electrification, digitalization, sustainable development, new value chains… all issues at the heart of the upcoming debates in Paris, and in which EQUIP AUTO intends to play a leading role.
Conference highlights:
Signature of a memorandum of understanding between CCITF and TAA, by :
Part 1 – The impact of global change on the automotive industry
With Philippe Baudin (President of EQUIP AUTO) and Imed Charfeddine (Vice-President of TAA), moderated by Hedi Hamdi (Editor of SAYARTI magazine).
Focus on technological disruption, energy transition and geopolitical reconfiguration.
Part 2 – The automotive after-sales sector and market changes: challenges and opportunities for Tunisia
With Aurélie Jouve (Director of EQUIP AUTO) and Imed Charfeddine (Vice-President of TAA)
Strategic position, challenges to be met, future prospects: Tunisia asserts its ambitions in the automotive sector. At this press conference, they were able to discover the country’s operational challenges, as well as the key areas of strategic development for the coming years.
EQUIP AUTO 2025 is shaping up to be a key event for innovation, concrete solutions and international business opportunities.
The Tunisian presence will be particularly visible in Paris, with a reinforced Tunisia Pavilion, co-organized by the Tunisian Automotive Association (TAA) and the Tunisian-French Chamber of Commerce and Industry (CCITF).
The event also provided an opportunity to exchange ideas and network at a convivial cocktail party, conducive to meetings and discussions on the future of the industry.
This event reflects a shared desire to strengthen Tunisian-French cooperation in the aftermarket sector, and to promote Tunisian know-how on the international stage.
Join us in Paris from October 16 to 18 to discover the Tunisia Pavilion and all the latest developments in the automotive sector!
