October 14 to 18, 2025
Paris Expo Porte de Versailles
EQUIP AUTO goes international
To mark its anniversary, EQUIP AUTO is thinking bigger than ever, and expanding internationally. In 2025, the show is broadening its horizons and setting out to conquer 26 target countries as part of a major international promotional campaign.
The aim? To create a truly global crossroads for the automotive aftermarket, bringing together professionals from the four corners of the globe: America, Europe, Africa, Asia, the Middle East…
This unprecedented mobilization reinforces the show’s global dynamic, and offers everyone – exhibitors, visitors and partners a platform for meetings, opportunities and growth on an international scale.
Press conferences 2025
Press conference in Tunis
13 may
On May 13 2025, the Hôtel Novotel aux Berges du Lac in Tunis hosted a strategic press conference focusing on dialogue and international cooperation in the automotive sector. Organized by EQUIP AUTO, in partnership with the Tunisian-French Chamber of Commerce and Industry (CCITF) and the Tunisian Automotive Association (TAA), this event brought together the main Tunisian and foreign players in the automotive sector active in Tunisia.
The meeting was part of the preparations for EQUIP AUTO’s fiftieth anniversary. Through this initiative, EQUIP AUTO confirms its determination to further consolidate its influence in North Africa, and to strengthen the links between the European and North African industrial ecosystems.
Under the theme “The automotive sector in the face of global transformations: challenges, opportunities and prospects”, the conference addressed the sector’s major changes: electrification, digitalization, sustainable development, new value chains… all issues at the heart of the upcoming debates in Paris, and in which EQUIP AUTO intends to play a leading role.
Conference highlights:
Signature of a memorandum of understanding between CCITF and TAA, by :
Part 1 – The impact of global change on the automotive industry
With Philippe Baudin (President of EQUIP AUTO) and Imed Charfeddine (Vice-President of TAA), moderated by Hedi Hamdi (Editor of SAYARTI magazine).
Focus on technological disruption, energy transition and geopolitical reconfiguration.
Part 2 – The automotive after-sales sector and market changes: challenges and opportunities for Tunisia
With Aurélie Jouve (Director of EQUIP AUTO) and Imed Charfeddine (Vice-President of TAA)
Strategic position, challenges to be met, future prospects: Tunisia asserts its ambitions in the automotive sector. At this press conference, they were able to discover the country’s operational challenges, as well as the key areas of strategic development for the coming years.
EQUIP AUTO 2025 is shaping up to be a key event for innovation, concrete solutions and international business opportunities.
The Tunisian presence will be particularly visible in Paris, with a reinforced Tunisia Pavilion, co-organized by the Tunisian Automotive Association (TAA) and the Tunisian-French Chamber of Commerce and Industry (CCITF).
The event also provided an opportunity to exchange ideas and network at a convivial cocktail party, conducive to meetings and discussions on the future of the industry.
This event reflects a shared desire to strengthen Tunisian-French cooperation in the aftermarket sector, and to promote Tunisian know-how on the international stage.
Join us in Paris from October 16 to 18 to discover the Tunisia Pavilion and all the latest developments in the automotive sector!
Media coverage
Press conference in Istanbul
27 mai
On May 26 and 27, 2025, Istanbul hosted a key stage in the international mobilization around EQUIP AUTO Paris 2025, which will celebrate its 50ᵉ anniversary from October 14 to 18 at Paris Expo Porte de Versailles. Organized in partnership with major players in the Turkish and European automotive industry, this sequence illustrated the collective momentum driving the sector in the run-up to this not-to-be-missed event.
As early as May 26, the delegations met for a dinner attended by representatives of ALZ GRUP, the Turkish association OSS (with its president Ali Özçete, and its general secretary Emirhan Silahtaroğlu – CEO of the Silkar Endaş group and Mr. Orçun İSTANBULLUOĞLU – general coordinator) CİHAT ALAGOZ – CEO of ALZ GRUP, as well as the EQUIP AUTO and Promosalons Turkey team.
EQUIP AUTO press conference On May 27, the Opera Room of the prestigious Hotel The Marmara Taksim hosted the official press conference. After an introduction by Claude Cham, President of EQUIP’AUTO SAS, Philippe Baudin and Aurélie Jouve presented the main themes and new features of the anniversary edition in Paris:
- Major innovations for the automotive aftermarket
- Commitments to sustainable mobility and corporate social responsibility (CSR)
- Networking and business opportunities for Turkish and international professionals
Exchanges and perspectives The morning continued with a question-and-answer session, interviews and reports, enabling the media and participants to gain a better understanding of the challenges and international scope of the show.
This event in Istanbul is part of EQUIP AUTO’s strategy to unite professionals from all over the EMEA region around the major challenges facing the automotive industry: innovation, energy transition, digitalization and sustainable development.
Media coverage
Strategic meeting in Madrid – June 3, 2025
Spain, a key partner on the road to EQUIP AUTO Paris 2025
On June 3, 2025, Madrid played host to a new milestone in EQUIP AUTO’s international roll-out: a series of strategic meetings ahead of the show’s fiftieth edition, scheduled for October 14-18 in Paris.
In the friendly surroundings of the Lounge Hotel Meliá Serrano in the heart of the Salamanca district, Spanish journalists, partners and automotive industry experts gathered for a morning of discussions on market trends, the importance of aftermarket communication, and expectations for EQUIP AUTO 2025.
Au programme
Posventa de Automoción y NMR with Juan Luis Franco, journalist and jury member
Talleres en comunicación with JuanJo Cortezón and Beatriz Serrano Ariaz, journalists and jury members
Lunch at Restaurante Cazorla, in the presence of Begoña Llamares de Sernauto, International Markets Manager
AUTOREVISTA with Luis Miguel González, director and jury member
Interempresas Automoción with Lucía Márquez, journalist
Spain is an integral part of this international strategy, alongside countries in America, Europe, Africa, Asia and the Middle East. This unique dynamic opens up new opportunities for partnership, visibility and development on a global scale.
Media coverage
As part of EQUIP AUTO’s international development, a series of meetings and appointments were organized in the run-up to the show’s fiftieth edition. Aurélie Jouve took part in several interviews with the Italian media, reinforcing the show’s international visibility.
