Tyres and vehicle accessories


Key figures*

______
16.4
Millions accounts for the tyre market
5.6
% decrease compared to 2021
13.3
General price rises in 2022
168
The purchase price of tyres for SUVs in 2022, including VAT

The tyre market


Networks and alliances have historically held the largest retail market shares.

Sales of new replacement tyres in France in 2020 stood at 28,240,000 units, of which:
- 23,270,000 passenger car tyres
- 2,420,000 tyres for SUVs
- 2,550,000 tyres for light commercial vehicles

In addition to the passenger car tyre market, 1,060,000 truck tyres were also sold in France.
Tyres represent almost 20% of after-sales business.
They are on a par with the average price per operation (excluding collision repairs) for the whole of the automotive services sector.

(Source: Europool)

The market is divided between sales of original equipment tyres (tyres fitted on new vehicles) and sales of replacement tyres.

In terms of the number of units sold, two thirds of passenger car tyres sold in France are replacement products and 1/3 are fitted to new vehicles.

Passenger car, van and 4x4 tyres are distributed through four main distribution channels:
  • Specialist retailers (Euromaster, Point S, Profil Plus, etc.)
  • Auto centres (Norauto, Feu vert, etc.) and fast fitters (Speedy, Midas, etc.)
  • Car dealers and sales offices (Renault, Peugeot, etc.), garages (AD Distribution, etc.)
  • Online retailers, distributors without physical points of sale (Allo pneu, 123 Pneu, etc.)

The replacement tyre market is dominated by A brands (premium or upmarket) and B brands (mid-range). Premium brands alone account for more than 60% of sales. At the other end, entry-level tyres account for only 10% of volumes.

 
 

The sector's product categories


Alloy wheels, discs and hub caps; Networks of tyre specialists; Snow chains; Tyres; Tyre inflator/sealer sprays; Tyre components and accessories; Tyre valves; Wheel antitheft devices
 
 

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